Make me the hero of your story
Tell me a story and
I will relate to your hero,
be your hero,
learn from your hero’s journey.
If the learning is irrelevant and I cannot continue to relate,
the story is lost,
wasted.
Make me, (and I am
your client,
your student,
your prospect),
my possibilities,
my needs
and my problems the prototype for your hero
whether that hero be a raccoon, a robot or a real person,
and I will relate,
I will follow you through the story and to the inspiration, persuasion, learning that you want for me.